After nearly 5 years of partnership with "New Balance", Liverpool Football has recently announced a deal worth 39.5 million per year with Nike reportedly. Therefore, with the beginning of the 2020-21 season, Nike will become the official kit manufacturer for Liverpool.
Liverpool is having a great time in the current season as for now they are on top with 73 points, while Manchester City is second with 51 points. After many unsuccessful years in England, the current season seems to be an unforgettable one for Liverpool if they manage to maintain their momentum. Liverpool is currently the absolute favorites to win the Premier League for the first time in the history of the club. Like the good old times, “The Reds” are determined to make history once again; and as stated by Billy Hogan, Liverpool’s managing director, and chief commercial officer, their kit certainly plays a big part in their rich history.
“Our iconic kit is a key part of our history and identity,” said Hogan.
“We welcome Nike into the LFC family as our new official kit supplier and expect them to be an incredible partner for the club, both at home and globally as we continue to expand our fan base.”
“As a brand, Nike reflects our ambitions for growth, and we look forward to working with them to bring fans new and exciting products.”
“We’d like to thank New Balance for their support over the last few years and wish them well for the future”
Liverpool’s deal with New Balance expires in May 2020. Under the terms of this deal, New Balance was entitled to renew its’ sponsorship if it matched the terms of the offers made by rival jersey manufacturers; nevertheless, the company could not match what Nike can offer in marketing the club’s shirts.
Hearing about brands and numbers might be exciting; however, beginning June 1, 2020, this will be the first time in Liverpool’s history that the club comes to an agreement with Nike to supply their kits. Therefore, the new deal brings up the important question to Liverpool fans that how do Liverpool’s 2020-21 season kits look like. Time to take a look at the rumors and leaked news.
Liverpool’s 2020-21 kits
Let's take a look at the team's new jersey in 2020-21
Liverpool’s 2020-21 Season Home Kits
According to the leaked news on Footy Headlines, the color of Liverpool’s home kits will remain red. The club will continue using the relatively dark red; however, there are speculations about two possible shades of red. The color of the logos and Liverpool’s crest is still unknown.
Liverpool’s 2020-21 Season Away Kits
Based on the leaked news, the new Liverpool away kit, designed by Nike, will be made in hyper turquoise. The color shown in the pictures in Footy Headlines evokes an aesthetic pleasure and seems completely capable of differentiating Nike from what New Balance has produced in recent years. In fact, this blue/green color is unprecedented in the history of the club’s kits.
Liverpool’s 2020-21 Season 3rd Kits
Finally, the leaked pictures of Liverpool’s 3rd kit contend that Nike has chosen to go with dark grey. Unlike the away shirts, the color of the 3rd kits is familiar to Liverpool fans, as similar colors have been used by Reebok, Adidas, and New Balance for Liverpool’s alternative kits in the past.